Archive | Starting a Business

Ducks in a Row

If you are starting a business, here is a handy link to the Small Business Administration site that will tell you know what governmental permits, licenses and registrations you need before opening shop.   Enter your zip code and business type and a page will be returned with what you need to do, along with links […]

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More Graphic Resources

If you are looking for an unusual font for your branding and web site, you need to go to My Fonts.  You will be able to use the site to find fonts for your project, identify fonts you have seen elsewhere and “test drive” fonts.  Once you find the perfect font for your project, it’s […]

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Graphic Resources

It has been a while since I wrote a “Starting a Business” post.  But “Starting a Business” is exactly what I’ve been working on lately.  I would like to let you in on a few great resources that I have been using to come up with ideas for my web site. Now as you may […]

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Business Plan, Redux

Remember, the Business Plan?  Well, today I saw an interesting article on starting a business, in the New York Times online Small Business section.  No surprise, the author, Tom Taulli, recommends writing a business plan as Step 1.  He includes links for many helpful resources and even goes into some detail about the different forms […]

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Branding

While on vacation, I read the book Blink by Malcolm Gladwell.  I was fascinated, learning about rapid cognition – snap decisions our brains make, without conscious thought. Our brains sift through the sum total of our experience and knowledge and come up with an immediate opinion or answer when confronted with something new. An interesting […]

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Networking

Networking is a beautiful thing!  I belong to several businesswomen’s professional groups, all of which have benefited me in one way or another.  I have also been happy to return the favor and help others through these groups also.  Women are natural networkers – we support each other, we learn from each other, we share […]

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Choosing a Business Name

Shakespeare wrote: “What’s in a name? That which we call a rose By any other name would smell as sweet.” While this may be true for Romeo and Juliet, not always so in business!  A business name is very important.  It needs to be easy to pronounce, it must flow, it must be memorable and […]

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Sad Story Happy Ending

Back in one of the early posts on my blog, I outlined the reasons why I decided to put together a Business Plan.  Here it is again.  $2,000.  Yes, I put my Business Plan together as one of the requirements for a grant application.  The grant was being given by one of my women’s business […]

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The Business Plan – Executive Summary

Remember back when we first started the Business Plan?  After the cover page and index, the next section was the Executive Summary.  At the time, I said don’t worry about the Executive Summary – that section goes in last. Well, here we are!  The rest of our Business Plan is complete and we need to […]

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